About Coca-Cola East Japan

Coca-Cola East Japan

Coca-Cola East Japan Was Established on Jul. 1, 2013 Through the Merger of 4 Bottlers.
And on January 1, 2016, It Completed Further Business Integration with Sendai Coca-Cola Bottling Co. , Ltd.

Tokyo and 15 prefectures Covering a population of 66 million

Coca-Cola East Japan (CCEJ) was established on July 1, 2013 through the merger of four bottlers in the Kanto, Tokai and Southern Tohoku regions: Mikuni Coca-Cola Bottling Company, Coca-Cola Central Japan Company, Tokyo Coca-Cola Bottling Company, and Tone Coca-Cola Bottling Company.
And on January 1, 2016, it completed further business integration with Sendai Coca-Cola Bottling Company.

Japan's Largest Coca-Cola Bottler, with an Extensive Local Network, Selling the Most Popular Beverage Brands in Japan

Japan's largest Coca-Cola bottler that is deeply rooted in the local community

*Sales revenue and sales volume are December 2015 results.

Coca-Cola East Japan serves the Kanto and Tokai regions, a vast and dynamic market covering the Tokyo metropolitan area, 15 prefectures and roughly 66 million people. Coca-Cola East Japan sells over 50 of the most popular beverage brands in Japan, at over half a million vending machines, cold drink equipment and dispensers, and a powerful distribution network built up by the original four bottlers. Coca-Cola East Japan accounts for roughly half the Coca-Cola system’s annual sales volume in Japan, making it Japan’s largest Coca-Cola bottler.

Selling the Most Popular Beverage Brands in Japan

Billion-dollar brands created in Japan Billion-dollar brands created in Japan

Coca-Cola East Japan manufactures and sells a wide range of well-loved brands across many beverage categories.
The global Coca-Cola system includes 20 billion-dollar brands.
Two out of the 20 billion-dollar brands owned by the global Coca-Cola system were born in Japan:
Georgia coffee and Aquarius sports drink.

The Franchise Model: a Powerful Partnership Driving Growth of The Coca-Cola Business

The Coca-Cola system in Japan consists of Coca-Cola (Japan) Company (CCJC), bottlers and other related companies. CCJC, as the franchise owner, is responsible for supplying concentrate for all of Coca-Cola’s brands, as well as R&D, innovation, and marketing and brand development. The bottlers, including Coca-Cola East Japan, as franchisees, are responsible for manufacturing, distribution and selling the products. We all are working with our partners to grow the Coca-Cola business by optimizing our overall operations through more efficient production and distribution, marketplace execution that is firmly focused on the consumer, faster response to market preferences, enhanced customer service, and rigorous quality control.

The franchise Model A powerful partnership driving growth of the Coca-Cola business

The Coca-Cola System in Japan Continues to Evolve

The global Coca-Cola system has been continuously growing and evolving through various measures, including numerous mergers and integrations among bottlers.

The birth of Coca-Cola East Japan reflects this unrelenting drive to grow and evolve the Coca-Cola system.

Evolution of Coca-Cola bottlers in Coca-Cola East Japan territory

Creating a More Simple, Optimized Operating Structure

The merger actually involves more than 25 legal entities, not just the four original bottlers. Our people are involved in many integration projects aimed at creating optimized, simple and highly transparent operations, and they are making progress with unprecedented speed.

Measures to support the development of the next generation

The General Business Owner Action Plan has been defined as below based on the Act on Advancement of Measures to Support Raising Next-Generation Children.

(*Note: ↓Below is a description of the plan submitted to the Tokyo Labor Bureau.)

Coca-Cola East Japan Co., Ltd. General Business Owner Action Plan to support development of the next generation

The following Action Plan has been created for the development of a comfortable work environment with good work-life-balance in which the employees are able to exert their abilities.

1. Period: 2 years from Jan. 1, 2017 – Dec. 31, 2018

2. Content

Goal 1: Create a guideline for pregnancy, maternity & childcare leave, return to work, etc. to be distributed to those concerned and their managers for their understanding.

  • <Action>
  • April 2017 – Create/distribute guideline and post on intranet for employee understanding.

Goal 2: Top management to promote transformation of corporate climate to advance active involvement of female employees and encourage them to exert their abilities.

  • <Action>
  • April 2017 – Communicate principles through meetings held with female employees and male management, and raise awareness among all company employees by posting information on the intranet.

Goal 3: Encourage the use of leave available to fathers with a newborn.

  • <Action>
  • Jan. 2017 – Send information regarding the leave available to fathers with a newborn as well as email to encourage its use.